OC Fair & Event Center seeks a full-service ad agency to plan and buy about $1.2M a year of media and make the creative for the OC Fair, Pacific Amphitheatre and year-round events, 2027–2028 plus three option years.
The State fair district in Costa Mesa is hiring one agency for strategy, creative, and media planning and buying across TV, CTV, radio, streaming, paid search and social, programmatic, OOH and creator channels. The agency is measured on ticket sales, CPA and ROAS. Agencies bid a fixed monthly account-management fee, a fixed monthly creative fee, one media-buying commission percentage per year (evaluated against $1.2M of media) and hourly rates. Proposals are due by WeTransfer email at 11:00 a.m. on October 27, 2026, and the top three present in person on November 3.
At a glance
| Buyer type | Public agency · California |
|---|---|
| Closes | Closes within a month (buyer, contacts and documents inside) |
What this opportunity involves
This is a public-sector advertising agency of record: paid media planning and buying (~$1.2m/yr) plus campaign creative for a fair, amphitheatre and event venue opportunity from a California public agency. Qualified firms can respond with a proposal; the winner typically earns ongoing, renewable revenue on a multi-year public contract. We track and verify these, and can build the full response for you.
Full opportunity details
Is this one worth your time?
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We read it end to end and tell you plainly whether you would be competitive, naming the requirement that decides it. If it is worth bidding we write the response, and you price it and sign it. If it is not, we say so and you have lost twenty minutes instead of a day.
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