Are Remote Workers and Home Offices Worth Your Attention?
Right now, more people work from home than ever before, and they are spending real money to make their space comfortable and productive.
This group buys services for painting, landscaping, cleaning, handyman work, and more because they want their homes to feel good all day, not just after hours.
If you want more customers, ignoring remote workers is leaving money on the table.
What Are These Customers Actually Looking For?
They do not need fancy sales pitches or complicated offers, they just want jobs done right and done fast.
Most care about:
- Quality workmanship they can rely on
- Flexible scheduling since they are at home all day
- Clear, upfront pricing with no surprises
- Professional service that respects their space
If you show that you get their needs, you will get their business and their referrals.
How Can You Put Your Service in Front of Remote Workers?
The easiest way to put yourself where these customers are looking is with a simple, trustworthy website and a fully-filled out Google Business Profile.
You do not need a fancy site with dozens of pages, you just need a place that explains clearly:
- Who you are
- What you do
- Where you work
- What results you have delivered
- Who trusts you
- How to contact you
These basics put you ahead of 90 percent of your competition right away.
Why Your Website Needs to Be Built for Results, Not Just Looks
Most sites look nice but do not bring in actual jobs.
You need a website that is made to get phone calls or messages from people ready to book your services, not one that only shows off awards or pretty galleries.
With Good Stuart, you do not pay for design or SEO, you only pay for real leads that become new customers.
This keeps your costs low and puts all the focus on bringing you more work, which is the only thing that really matters at the end of the day.
How Should You Fill Out Your Google Business Profile?
It takes 20 minutes to fill out your free Google profile, and that profile is like your second website for local customers, especially remote workers searching for help in their neighborhood.
Make sure your business name, address, hours, and services are correct.
Add clear photos of your recent work, your team, and your van or truck (even pics snapped on your phone).
Ask every happy customer to leave a Google review and always respond with a sincere thank you.
These reviews build trust that helps you win jobs from people who have never used your service before.
What Tactics Bring in Leads from Remote Workers?
Your online presence should match how these customers think and search.
People working from home often search for help during their workday, using their phone or laptop when something needs fixing or a room needs sprucing up.
If your website is easy to use on any device and loads quickly, you will get more inquiries.
Add clear calls to action like a phone number at the top of every page and a quick contact form that actually works every time.
Make it clear when you are available, even mentioning you offer flexible daytime appointments if you do.
This small change will set you apart from most service businesses who forget people want to book now, not later.
- Put your service area right at the top so local customers know you come to their part of town
- List your services in plain language, like Bedroom Painting, Sod Installation, or Roof Leak Repair
- Share before and after photos to show real results
People do not want to guess if you can help them—they will move on if they are not sure.
How Can You Make Follow-Up Simple and Fast?
Remote workers expect answers quickly, often in minutes, so do not let good leads sit in your inbox overnight.
If you cannot pick up the phone all day, set up auto-responders on your contact forms or use Google Business Messages to reply fast.
Consider adding a free chat widget such as Tidio or Sendinblue live chat so people can reach out directly from your site during the workday.
Fast response helps you win the job before the next business even replies.
If you use text messaging, mention it on your site—many remote workers like quick texts over calls, especially if they are on a video call.
Always confirm appointments and follow up after the job, as this turns one-time jobs into repeat business and referrals.
What Marketing Expenses Actually Pay Off?
Most traditional advertising like direct mail, local newspapers, and radio are expensive and hard to track for small, service-based businesses.
You waste money quickly with these options and often cannot tell if it brought in even a single new job.
Online methods let you target people already searching for what you do and only pay for what works.
- A well-designed website with no up-front fees means you keep more money in your pocket until a real customer calls or emails you for work
- Google Business Profile is completely free and can rank at the top of search results if filled out fully
- Asking for reviews and sharing project photos is free and builds word of mouth
- If you want to try paid ads, Google Local Services Ads charge only for real leads, not clicks or views
Spending on things that actually bring you new jobs, not just exposure, will grow your business faster.
Good Stuart believes in only charging for solid results—no risky up-front costs, no hidden fees, just real value tied to new work in your schedule.
How Does Our Process Take the Stress Off Your Plate?
Most service pros are too busy doing the work to hassle with websites or SEO.
We handle the website build, write all the words, post your photos, and handle the tech so you never lose a minute from your paying work.
You will not be stuck with monthly bills if you are not getting calls.
You only pay if we deliver real leads to you—that is it.
If you want to see exactly how easy and risk-free it is to start, check out our onboarding process to see step by step how we handle getting you online fast.
This keeps your focus on doing great work, not wrestling with confusing tech platforms or overpriced marketing companies.
How to Build Trust and Stand Out to At-Home Customers
Remote workers are careful about who they let into their home, so building trust is everything.
Feature your own face and your team in photos—people trust real local pros, not stock photos.
Share stories of jobs you have done for other work-from-home customers, especially with before and after photos.
Highlight any pet-friendly, kid-friendly, or flexible service features you offer, as these matter for families at home all day.
Share clear policies about your safety measures, clean up after the job, or how you keep home disruption to a minimum.
You do not need a huge budget, just clear details that make a homeowner feel at ease choosing you over someone else.
Making the Most of Referrals from Home Office Clients
People who work from home often talk about good service in Facebook groups, neighborhood forums, and Slack work chats.
After a job, ask your customer if they know anyone else who needs help making their space more comfortable or secure.
Offer a simple thank you credit, small discount, or even just a handwritten note as a thank you for referrals.
Word of mouth spreads fast in local circles, especially when remote workers trust you and feel safe recommending you.
Turning One-Time Jobs into Repeat Customers
Most service pros focus on getting new customers, but growing your business is often about working with the same people over time.
Remote workers are at home all day, meaning they will notice small repairs, paint touch ups, or maintenance they may not have before.
After every job, leave behind a simple reminder of how to reach you again—like a business card, fridge magnet, or a follow-up text in a few months.
Set up reminders to check in before seasons change, for example, offering gutter cleaning in the fall or lawn prep in the spring.
Automated tools like Google Calendar or even simple apps like Jobber can help you schedule these follow-ups without extra stress.
The goal is to make sure they remember you first, rather than starting a new online search for help each time something comes up.
How to Use Local Social Networks Without Wasting Time
Word spreads fast on platforms like Nextdoor, Facebook Marketplace, and local parent groups.
You do not have to make daily posts—once or twice a month, share before and after project photos, mention your service area, or repost good reviews.
People want to know you are active nearby and working for others in the community, not just advertising from far away.
Avoid arguing or overposting—it is more valuable to have neighbors recommend you in comments than trying to compete with cheap ad posts.
Always include a link to your website or Google Business Profile so people can get all the details without messaging you back and forth for hours.
Local social networks cost nothing but your time, and a few smart, honest posts can build a steady pipeline of nearby jobs.
Why Transparent Pricing Wins Remote Worker Jobs
People who are home during the day want to know what they are paying before they invite someone over.
List example prices or ranges where you can, such as $150 for a small paint job or $99 for a winter gutter cleanout.
If possible, offer free or quick digital estimates through your website or by text with a few photos.
Services like Housecall Pro or Thumbtack let you quote jobs easily and track leads, but with Good Stuart, you get a website where customers can easily ask for a quote and get your real attention.
Being direct about rates saves both you and the customer wasted time—and delivers real leads instead of tire kickers.
Customers trust businesses that show prices up front, making them much more likely to call you first.
The Real Value of Customer Reviews and Photos
Remote workers care what others say about your service, especially from people living nearby.
After each job, politely ask for a Google review, and if they leave one, thank them with a quick message or reply online.
Collect photos of finished work and, with permission, share them on your Google Profile and your website.
Real photos and customer comments are more important than any fancy logo or expensive ad campaign.
This proof makes neighbors and coworkers more willing to trust you with their own homes.
Simple Tools That Save Time and Get Results
Busy service pros should not get bogged down by complicated marketing platforms.
Use free or low-cost options like Google Business Profile, a Good Stuart website, and simple chat tools like Tidio or JivoChat.
Avoid spending on flashy apps or CRMs until you are booking more work than you can handle.
The best systems keep your phone ringing and let you spend time on the job, not in front of a computer.
Good Stuart takes care of setup for you, so you get a results-driven website and support without wasted hours or tech headaches.
If you want to see each step from sign-up through your first booked customer, review our onboarding process to see how we make it easy.
Real-World Steps to Take This Week
- Take fresh photos of your recent jobs and upload them to your Google Business Profile and website
- Make sure your phone number is at the top of every site page and easy to use on mobile
- Set a reminder to ask every happy customer for a review right after each completed job
- Offer daytime appointment options and mention it on your homepage
- Join or post in one local Facebook or Nextdoor group about your services
- Follow up by text or email with past customers you have not worked with in a while
Every one of these steps is free or nearly free, but each one increases your chances of being found and chosen by at-home customers who want real help.
Why a Good Stuart Website Gives You Unmatched Value
Most web designers charge thousands just to get started, with no guarantee of real leads or booked jobs.
With Good Stuart, you get an SEO-ready website, complete with your own photos and proof of work, with zero up-front cost.
You only pay when new leads come in, which means you are never wasting your cash on empty promises.
This is different from almost every marketing agency out there—our mission is to be a good steward for your hard-earned money by focusing only on growing your customer base.
Our onboarding makes it fast and painless, so you can stay on the job while we handle the rest—see how it works by following the easy steps to get started.
Your Next Customer Is Looking for You Right Now
Remote workers and home offices are an opportunity for service pros who want steady work without chasing old-school advertising or wasting a fortune on useless impressions.
Their needs are simple: fast answers, clear rates, and reliable workmanship from honest local businesses.
If you give them a no-nonsense website, a sharp Google presence, rapid replies, and proof of your results, you will outpace competitors still relying on flyers or cold calls.
Start with one or two of these tips this week, and you will begin seeing more real leads and lasting business.
This is what Good Stuart is built for—helping people like you win work, one job at a time, with no risk and no wasted effort.